Brand #1: Ronaldinho gives Becks the Boot

Just in time for the World Cup – Ronaldinho kicks Beckham off the branding pedestal.
Full list:
1 Ronaldinho (Barcelona) £32.6m
2 David Beckham (Real Madrid) £31.2m
3 Wayne Rooney (Manchester United) £30.4m
4 Samuel Eto’o (Barcelona) £21.3m
5 Lionel Messi (Barcelona) £21.1m
6 Zlatan Ibrahimovic (Juventus) £20.9m
7 Ronaldo (Real Madrid) £20.4m
8 Frank Lampard (Chelsea) £20m
9 Thierry Henry (Arsenal) £19.95m
10 Michael Ballack (Bayern Munich) £19.9m
11 Steven Gerrard (Liverpool) £19.2m
12 Raul (Real Madrid) £18.9m
13 Zinedine Zidane (Real Madrid) £18.8m
14 Cristiano Ronaldo (Manchester United) £18.6m
15 Didier Drogba (Chelsea) £18.3m
16 Alessandro Del Piero (Juventus) £12.9m
17 Ryan Babel (Ajax Amsterdam) £12.6m
18 Ruud van Nistelrooy (Manchester United) £12.1m
19 Lukas Podolski (Cologne) £11.3m
20 Andriy Shevchenko (AC Milan) £9.9m
According to brand agency BBDO Germany:
“Mit 47 Millionen Euro verfügt der 26-jährige brasilianische Spieler Ronaldinho über den höchsten Markenwert unter den weltweit erfolgreichsten Fußballern. Auf Platz 2 folgt mit 44,9 Millionen Euro Englands populärster Spieler David Beckham. Platz 3 belegt Nachwuchs-Kicker Wayne Rooney, der 2003 als jüngster Spieler aller Zeiten von Nationaltrainer Sven-Göran Eriksson in die englische Nationalmannschaft berufen wurde.”
How you like my German, Gerd?
More from the BBC >>
Frankly, these numbers don’t mean anything until after the World Cup. Let’s see who’s on top in July!

, ,

Leave a Reply

Your email address will not be published. Required fields are marked *


5 + three =

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Powered by sweet Captcha

Current month ye@r day *