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More $ for FIFA: Global Sponsor #6

Emirates Airline said today it has signed an eight-year, $195 million deal to become a global sponsor of FIFA, soccer’s international governing body.

The agreement, which runs from 2007-2014, is the sixth and, per FIFA, final global partner to be signed. The others are Visa, Coca-Cola, Adidas-Salomon, Sony and Hyundai.

Kaching! FIFA just reels in the bucks...

Posted by Christian on April 19, 2006 10:04 PM |

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