Shell Got No Riddim?
The Soca Warriors are coming over the hills, and Shell doesn't grasp the PR opportunity...
According to Bloomberg (hat-tip to Media Orchard):
Royal Dutch Shell PLC has one word to offer on the subject of its musical oil barrels.
"What?" says Shell spokeswoman Alexandra Wright in London.
The World Cup is about to change Shell's tune.
"Oil drum music is infectious," says Sepp Blatter, the president of Federation Internationale de Football Association, soccer's global governing body and organizer of the 2006 World Cup in Germany in June...
More than a few thousand of those World Cup drummers will probably be beating Shell oil barrels...
And therein lies the corporate dilemma of Gerard Mitchell, country head of Shell Trinidad Ltd.
"It's officially against corporate policy for us to hand out oil barrels," the 37-year-old Mitchell frets. "We really don't know what to do about all this."...
The folks at Idea Grove ask: Why doesn't Shell make a separate version of its barrels expressly for the drummers?
No duh!
Comments
Actually, Shell is taking ALOT more credit than is due. Might I direct you to this article. Trust me, Trinidadians don't line up outside the gates of Shell to beg for their barrels.
Posted by: stacy-marie | April 3, 2006 4:16 PM
Stacy-Marie - loved your post!
"Propensity for bacchanal" eh?
cheers, Gerd
Posted by: Gerd | April 3, 2006 4:34 PM
Bacchanal - yuh done know ;) And thanks!
Posted by: stacy-marie | April 4, 2006 3:54 AM