What’s the connection you may well ask.
The money is all in a new 4 year sponsorship contract worth 24 million Euro.The highest paid football player on the planet is going to get paid more.
The plastic bottles bit is about Nike saying that they are doing their bit to try and save the planet.
Cristiano Ronaldo and Ronaldinho and many others will take to the field in this summer’s World Cup in South Africa wearing shirts made of recycled plastic bottles.
The change comes after Nike said yesterday that it would make its biggest commitment to sustainability by producing the shirts worn by nine teams in football’s biggest competition from 100 per cent recycled polyester, with each shirt using up to eight plastic bottles. Making the shirts this way is expected to cut the amount of energy used in production by 30 per cent and save 13 million plastic bottles going to landfill sites this year alone.
More details on the sponsorship story here and on the plastic bottle story here..