That title should read Diamonds are forever.There is a reasonably good reason for the variation – this being that old Sepp was recently given an award called “The diamond of Asia “…(For services to Asian Football)
Hence he is now the proud possessor of a new title by which he is to be respectfully addressed – by all those inclined to do so.
Also at the same ceremony Qatari teenager Khalfan Ibrahim was named Asian Player of the Year .Australia were named the Team of the Year.