Emirates Airline said today it has signed an eight-year, $195 million deal to become a global sponsor of FIFA, soccer’s international governing body.
The agreement, which runs from 2007-2014, is the sixth and, per FIFA, final global partner to be signed. The others are Visa, Coca-Cola, Adidas-Salomon, Sony and Hyundai.
Kaching! FIFA just reels in the bucks…