FC Barcelona and its foundation Fundació Futbol Club Barcelona have announced a public alliance and kicked off a five year global partnership to extend the work of the club and benefit orphans and vulnerable children in the developing world.
“Barcelona shows us that sports can be a powerful, positive force for children,” Ann M. Veneman, UNICEF’s Executive Director, said, describing the landmark alliance with the Club as a “priceless” donation.
The Barcelona Football Club placed UNICEF’s name on the front of its jersey, and also made a generous pledge of 6.5 million Euros.